What is Link Popularity?
No company likes sitting idle in web space. It is extremely painful for them to realize that they are falling miserably short on traffic as this implies oblivion for the company. Companies use SEO firms to rise on the ladder of Google ranking. Obviously higher Google ranking determines higher traffic for the site; this invariably materializes to greater sign-ups and subsequently higher revenue-generation.
This also brings us to the concept of link popularity. It fathoms the extent to which a website is visible on the net. Put simply, it is the cumulative figure which corresponds to the external websites that link to the site and the inbound links which a website keeps. Google is choosy and fairly prudent in judging a site’s well-being.
In Google’s eye, a link’s popularity is judged by the quality of website it adheres to and not the quantity by itself. This probably explains why people try floating their article in reputed web directories and the directories produce stringent norms for the acceptance of an article. In this regard, themed search engine optimization plays a great role.
Good link popularity helps a site avail myriad benefits. Primarily it opens access area for traffic to visit the website. With enhanced link popularity, quality traffic is just few meters away.
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